Projet Noir’s visual identity for JIT projects a modern, friendly and accessible spirit to the brand.
JIT Trading is an exclusive and official partner of Comelit Group s.p.a for Malta. They are specialists in video and audio door entry systems, access control and video surveillance, home automation and much more.
Projet Noir was engaged by JIT to redesign and reposition their brand, hence strengthening it. JIT had never really featured their true identity, but had rather focused on pushing through the international brands which they represent, leaving their actual identity as an anonymous one, albeit unintentionally.
Projet Noir dug into the JIT brand and identified what the brand really offered to its customers: top quality installations and maintenance services of extra low voltage systems. The team worked closely with JIT to develop the identity system which includes print collateral and marketing material.